WritingThoughts

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Recently I shared the three vital elements of content marketing. Leave out one of these elements, and your content marketing strategy is likely to fail.

In the next few weeks, I’ll examine each element separately for the needs of a small business–starting with social media engagement.

Are you a small business owner? Are you using social media to promote your business? If not, you could be missing a vital opportunity. [Read more →]

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Content marketing is one of the latest catch phrases–as well it should be. Content is vitally important if you do business online.

As a result of the new interest in content marketing, there are many folks out there doing content marketing. Unfortunately, many of those new content marketers are also doing it wrong.

In this post, I’ll identify three vital elements of content marketing–elements that many people miss.

[Read more →]

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As I was buying our weekly groceries last week, it struck me (again) how much writers vary.

You see, I always buy a bunch of bananas during our weekly shopping trip. In fact, the store I go to really only offers two different kinds of bananas: organic and non-organic. (Once in a great while, they also offer plantains.)

Bananas are pretty much the same wherever you get them. But that’s certainly not the case with web content.
[Read more →]

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The recent Internet uproar about a freelance journalist who was asked by a major magazine to revise one of his articles for free has mostly died down. But for many the question remains–is freelance writing a viable career choice?

Can you really earn enough money from freelance writing to pay the bills?
[Read more →]

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If you’re thinking of becoming a freelancer, it can be hard to know exactly where to start.

That’s where The Freelancer’s Bible by Sara Horowitz with Toni Sciarra Poynter comes in. Not long ago I received a review copy of the book.

Now that I’ve had a chance to look at the book, I’d like to share my thoughts.

[Read more →]

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The freelance writing community has always been vitally important to me.

In fact, when I first started this blog I attempted to profile as many writing blogs as I could find in my Of Note series. (Sadly, some of the blogs profiled in the series no longer exist.)

Today, I’ve once more decided to highlight some of my favorite writing blogs. I’ve also linked to last year’s writing community post.
[Read more →]

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My sixth grade English teacher would have said “no.”

If you’re a sixth grade English teacher, you probably need to stick to the rules when you write. After all, you don’t want your students picking up any bad habits.

If you’re a blogger or a marketer, however, you have a bit more leeway.

[Read more →]

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Everybody has their own communication style. Yet many freelance writers do not realize this, and try to use a cookie cutter mold to communicate with all of the clients.

The cookie cutter approach doesn’t work.

You need to be aware of how your clients prefer to communicate and how you prefer to communicate.
[Read more →]

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Social media should be a big part of your freelance writing marketing efforts. If it’s not, you’re missing out.

That’s why I was excited to receive a copy of the new book from Jan Zimmerman and Deb Ng, Social Media Marketing All-In-One For Dummies.

In this post, I’ll outline some of my thoughts about this new resource. I’ll especially cover how I think that writers ought to use this book.

[Read more →]

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Being able to write articles and posts as an expert can bring you more money, so the motivation for a freelance writer to label themselves as an expert in a particular field is evident.

But should you do it? Should you call yourself an expert?

In this post, I’ll examine the trend of “expert” freelance writers and explore what it really means to call yourself an expert.

[Read more →]